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Who are we?

A calm companion for one of the biggest years of your life.

Pregnancy and the first year with a new baby bring a lot of questions, often in the middle of the night and rarely with an easy answer at hand.

Mami is here to help: a gentle companion that follows you from the day you find out through your baby's first birthday.

Each week it explains what's happening with your baby and your body in plain, reassuring words, helps you keep track of how you feel, and keeps your appointments and plans in one place.

It never replaces your midwife or doctor. It's there to help you feel prepared, and to know when something is worth asking them about.

Support for every mother

At Mami, we believe every mother deserves calm, trustworthy guidance, through pregnancy and all through the first year.

Our mission is to support every mother through pregnancy and her baby's first year with calm, trustworthy guidance.

Mami turns what's happening each week into clear, gentle words, so you spend less time searching and more time with the people who matter.

We imagine a first year where no mother feels alone with her questions, and where the people around her know how to help.

That means guidance in plain words, tracking that takes seconds, and sharing that you control.

Calm, not alarming: We explain, we never frighten. When something is worth a mention, we say so gently and suggest talking to your midwife or doctor.

Trustworthy: Our guidance follows published medical guidelines and says plainly what it is: information, never a diagnosis.

Your data is yours: You decide who sees what, and your journal is only ever yours.